The tools: Brainstorming; Business Model Canvas; Concept Walkthrough; Diary Study; Ecosystem Map; Emotional Journey; Empathy Map; Evaluation Matrix; Experience Principles; Experience Prototypes; Hypothesis Generation; Interview Guide; Issue Cards; Journey Map; Mindmap; Observation Notes; Offering Map; Personas; Recruiting Screener; Research Plan; Role Playing; Rough Prototyping; Service Blueprint; Service Image; Service Prototype; Service Roadmap; Service Specifications; Stakeholders Map; Success Metrics; Synthesis Wall; System Map; Tomorrow's Narratives; User Scenarios; User Stories; Value Proposition Canvas.
Divided by
When
What stage of the design process are you at?
Who
Who would you like to engage in the design process?
What
What aspects of the service are you working on?
How
What types of representation you'd like to use?
We are a multidisciplinary and passionate team of designers, researchers, and teachers with the desire to make Service Design tools, Service Design examples, and Service Design process accessible to everyone.
Roberta Tassi (Founder and Scientific Director), Stefano Maffei (Scientific Director), Agata Brilli (Researcher), Beatrice Villari (Chief Researcher), Chiara Albanesi (Researcher), Francesca Foglieni (Scientific Coordinator), Laura Toffetti (Visual Designer), Lisa Cagnin (Researcher), Michele Invernizzi (Web Developer), Raffaela Scognamiglio (External Relations and Communication Manager), Yulya Besplemennova (Scientific Coordinator).
Students, researchers and external advisors current partnering with us.
Andrea Pastor (Service design and Circular economy), Asif Muhammad (Service design and Circular economy), Elena Colombo (Service design and Healthcare), Elisa Palmieri (Service design and Artificial Intelligence), Eugenia Bifulco (Service design and Artificial Intelligence), Federico Dal Fò (Service design and Healthcare), Gabriel Benavides (Service design and Circular economy), Karthik Rao (Service design and Circular economy), Klong Swegwan (Service design and Data privacy), Mariana Escalante (Service design and Artificial Intelligence), Nare Krmoyan (Service design and Data privacy), Pranjali Pachpute (Service design and Data privacy), Renae Elkassih (Service design and Artificial Intelligence), Stacey Lin (Service design and Healthcare), Xinwei Tao (Service design and Data privacy), Zeynep Sayar (Service design and Healthcare).
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